HOW THE SR BRAND STARTED:
Hi, I'm Sara Rose- fashion Designer & pioneer of the "Fashion Face Mask" trend that has gained popularity across the world.
Have you seen people wearing Face Masks that feature luxury designer-branded logos on them; such as Gucci, Louis Vuitton and top name brands? Well, I started that Face-Mask trend!
The idea to start my business making luxury fashion face-masks began in early 2018. I was already frequently wearing bandanas and ski masks with my "bad girl" fashion style, so one day I thought about making and selling my own versions of masks on my Instagram channel. That's when the idea came to cut up my authentic vintage Louis Vuitton bags & Gucci scarves and turn them into face masks! I would cut, design & sew different styles of masks, plate carrier vests & fashion accessories made from my vintage Designer bags and people on Instagram loved seeing me post my creations.
Soon after, my Instagram quickly grew by the thousands & I was styling celebrities for music videos, photoshoots and tours, designing their custom looks. Celebrities such as Tyra Banks, Tyga, Kash Doll, Soulja Boy, Dream Doll, Melii, Rubi Rose, Asian Da Brat (Asian Doll), PNB Rock, Tory Lanez & many other talents have worn my hand-crafted fashion accessories. Much of my work has gone viral on social media & published by sources like The Guardian, The Shade Room and BET.com. My brand was my own niche in the market during 2018 & 2019 with no competitors mimicking my creations yet at that time.
Fast forward to 2020 during a worldwide pandemic, face-masks are now a necessity! So I started focusing on creating my own branded designs, increasing my inventory and style options so there's a mask to fit everyone's fashion preference in my store! My original, hand-made creations are now so popular as many stores & designers around the world imitate my Mask designs which has lead to a worldwide face-mask trend!
In addition to face masks, the SARA ROSE brand also hosts my dubbed "Photoshoot Parties". I invite you to come attend one of my "Photoshoot Parties", (which are held once a month), where any and all of my Instagram followers of all looks, genders and sizes can come have a true "model experience"! We give you a full MUA makeover, a professional photoshoot wearing my exclusive, hand-made headpieces, and we play games and win prizes during the event! This experience is a rare opportunity that no other brand does or offers for their followers! An "all inclusive" experience for all people to feel beautiful and have the time of our lives. We create epic memories and help people to make new friends and uplift each other. Refer to my IG for upcoming dates and announcements as my team and I travel around the U.S throwing my "Photoshoot Parties", so we may be in a city near you soon!
Follow me at: @sararose.shop
SARA ROSE®️ The Face Mask Store. Diamond Mask, Butterfly Ski Mask and many more Face Coverings only by SARA ROSE.